Why Is Online Ordering A Must Have For Today’s Restaurants?
Online ordering has now become expected by customers and may be the only way for owners to continue serving large groups of their current customer base. Streamlining your digital ordering process and making things as easy and convenient for your customers as possible will increase the revenue you receive through online channels. Whether an order is placed on your website, mobile app, or a third-party platform, integrating them into one POS system will improve organization and efficiency.
Online Ordering Site
Having your own online ordering site saves you money on commissions and allows you to customize everything to fit the needs of your business. This will enable customers to easily place orders for pickup, contactless delivery, or curbside pickup. When your site is fully integrated with your POS system, you can track inventory and adjust pricing in real-time. The integration will also allow you to collect customer data that can be used for upselling and future marketing initiatives. This can help to increase your average order size through suggestive selling as well as build customer loyalty.
Mobile Ordering App
As everyone becomes more reliant on mobile devices, creating your own mobile ordering app only makes sense. Online ordering is all about convenience, and nothing is more convenient than clicking on an app and instantly placing an order. Having your own App also means you won’t have to compete with other restaurants on the popular third-party delivery apps and customize the experience while collecting valuable customer data. Mobile apps are likely to become the go-to for delivery orders, so getting ahead of this trend is essential.
Provide Delivery Options and Curbside Pickup
With the variety of vendors out there, you must have a POS system that can integrate with them and handle the orders coming in from each platform in one centralized location. This saves your restaurant time and ensures you don’t need to dedicate a staff member simply to fielding these orders. You should also include curbside pick orders to be placed by phone, online, or mobile app. Ensure you have a designated area for curbside pick customers to wait, so they do not interfere with your dine-in guests.
Online ordering, in its many forms, is the future of restaurant delivery and pickup. InTouchPOS not only offers each of these services but also integrates them all into one customizable platform. Contact us to schedule your demo today!
